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    STOAD / FØRDE, NORWAY

    FROM FØRDE.
    WITH AN IDEA.

    Jesper Uhre Hammersvik. Chair of STOAD AS and the founder of Peveo.

    Jesper Uhre Hammersvik
    JESPER UHRE HAMMERSVIK / STOAD

    THE STARTING POINT

    START WITH THE EXERCISE.

    Jesper leads the development with a concrete question: how can the machine offer more possibilities in leg extension?

    The experience of building Peveo from idea to market carries forward. STOAD is a separate company with its own product development.

    Read the Peveo story
    The hip belt and metal buckle on the original model

    THE DETAILS AROUND THE USER

    BELT. SEAT. CONTACT POINTS.

    The hip belt and metal buckle are part of the original model. Alongside the seat, backrest and shin roller, they show how the setup is built around the user.

    Explore all the details

    PEOPLE AND RESEARCH BACKGROUND

    THE ROLES BEHIND THE STORY.

    Founder work, published research and industry perspective. Distinct contributions with clearly defined roles.

    Dr. Stian Larsen

    PhD · published research source

    Dr Stian Larsen

    Stian's research informs the question. The study did not test STOAD 01 and is not a product endorsement.

    Read the published study
    Espen Arntzen

    AFPT founder · industry perspective

    Espen Arntzen

    Espen contributes training and industry perspective. He has no formal role in STOAD.

    View Espen's AFPT profile

    STOAD 01 · FØRDE, NORWAY

    TALK TO JESPER.

    Ask about the machine, its development or the possibilities for your gym.

    Book a walkthroughA non-binding product walkthrough